ARTJAEN 2009.INTERNATIONAL 
Guster Jesus Zurita, 2008
Wall Mural Painting on Cervantes Institute in Tokyo, Japan
Courtesy of the Artist
[LOOKING INTO CONTEMPORARY ART
/ LOOKING INSIDE ART NOW] INTRODUCTION.
In contemporary circumstances Development of Visual Arts is creating an area of \u200b\u200baction that has been constantly negotiating its mapping operations, and does not govern the designs of contemporary art only what happens within the legitimating space of the Museum or Art Center, but also art fairs, biennials, Meetings, increasingly taking a leading role in the implementation of increasingly sophisticated construction of our subjective visual. Subjectivity where relationships are purely aesthetic violated on a regular basis by the stamp market, but not only forms of displacement of the "market itself, but also by their unstoppable action "New opinion makers" Art criticism (it is specialized or commentator at the newspaper), The Theory of Art (which takes its best grandstand or bastion of battle and rooting in the academic world), or advertising and mass dissemination of artistic events.
ART FAIR ANDALUCIA.
Andalusia is a land of undeniable cultural wealth, within which stands out with strong strength and drive the deployment of an Emerging Artists supported by the institutionalization of our visual production with the creation of museums and regional art centers, and with the "quarry job training" new generations and artistic developments arising from the faculties of Fine Arts of the University of Seville, Granada, Málaga and Jaén. An art which also has the support of a large group of regional galleries daily project work towards the internationalization of our Art. Thus, Andalusian artists show their work frequently on international circuits from cities like Berlin, New York, Milan, Madrid, Lisbon, Mexico City, Monterrey, Miami or Barcelona.
Well, before this picture ARTJAÉN, in its third year and refocus its initial program, one that at birth only intended to mean showcase ourselves and now seeks to articulate a space for dialogue to facilitate the presence and communication, promotion and marketing and the thinking and the analysis of this new art, inside and outside the event center, without forgetting, our origins, limitations, or true projection, but knowing the same way that we are in a global time by the international mass media networks.
Being thus insists ARTJAÉN become a platform of links, ties, and shared experiences in and out of Jaén, Andalusia, Spain, Europe and Latin America. Without seeming pretentious, only at our level, we fill a gap, accommodating, offering a cultural figure, a pan of looks, but waiting, turn-that our actions generate future actions and projection media, reciprocity and fluent knowledge of contemporary art within and beyond our borders.
Therefore, "look inside" ... for there, inside, inside of our own art, our particularity, it is our universality, and vice versa.
ARTJAEN PROJECT 2009.
To offer a pragmatic turn in our work, under the support of various public entities, linked directly to "make art" in our context, invite various creators of three of the most active branches of the visual bitter Andalusia speak of Painting, Drawing and the so-called New Media, which in this case, the focus in the production of Photography and Video Art.
In particular, spoke of thirty (30) Project-Rooms, presented as "one-person artists 'projects' that, from our point of view, make a pattern," a before and after "in our art scene today mostly linked to Andalusia, whether by origin or by their work with gallery Andalusia.
Taking as a starting point "the pictorial" as a reference because in our culture is the medium, language or artistic path most established, and also one of the most powerful, not a quantitative value but for its rigorous quality, and to be "Artist" in Andalusia involves "competing" or "dialogue "with a strong tradition of painting, this relationship has generated historical reference the possibility of a" New Painting Andaluza "(as some critics and art historians are at risk of labeling) of a radical conceptual and formal solid waste results. Parallel to the power of pictorial exercise, work on "work on paper", or the drawing has a "paper"-never rather-very significant in current Latin American landscape, possibly because of its ability confesasional, sketchy, and his solemn mindedness. Completing these shows on "project-rooms", we will invite a group of artists to show in one room a single channel video art piece, or a mini-series of photographs, in some cases cutting unitive installed a story, as if each one of the room tells a single story or a story one way. And this is the most contemporary and enunciate contribution of the future-present in the Contemporary Art is brewing in interrelationship Vanguard and tradition.
parallel to what "happens" within the fairgrounds, ARTJAÉN will expand the city, joining her. First inviting artists with a strong projection to perform "street works", secondly, proposing projections Videoart-screening programs, and third, to coordinate a set of possible samples in exhibition spaces of the city.
And finally, instead of following the strategy view of fairs like ARCO that promote a "guest country" to show part of its most vibrant art scene; ARTJAÉN intends to invite a museum to be built into some rooms the city, showing selections from its collection. In this edition, Museum will MEIAC chosen in the first place, almost familial proximity of location of Extremadura and our southern territory, and secondly, by the extent of its projection, thanks to cutting-edge way to how it has been imposed as a reference points and undisputed strongest within the European scene in all matters relating to New Technologies and Latin American Art.
In summary, four scenarios raise the activation of the project:
1 .- A group of activating "the Andalusian landscape of Contemporary Art", supported by public entities under a police program to participate in a selection of Project-Rooms .
2 .- An activation group (by invitation, selected an Advisory Committee of the Fair) of National Andalusian galleristic universe, and to be international. These last two, will receive a special participatory support or incentive, which will facilitate their decision to participate.
3 .- An activation group that will allow the display of cultural institutions and managers of their work year, or policies proposed participatory cultures in the area. Example: Diputación de Jaén, the Diputación de Granada, the Junta de Andalucía, Jaén University, the University of Granada, among others.
4 .- An activation group exhibition that will expand the fair as a cultural event beyond the margins of the fairgrounds. In this case, you can agreements outside the fairgrounds exhibition organized by the steering committee of the fair, or coordinated under his wing, and organize external holdings of artists in the city or the area around the Fair, under the auspices of event.
Matías Sánchez
VIP Room, 2008 Oil on canvas
200 X 350 cm Courtesy of the Artist
Begoña Malone Gallery & Christoph Cutts Gallery
PROJECTS-ROOMS:
looking in I (NEW STRATEGIES IN THE YOUNG PAINTING PICTORIAL ANDALUZA) SIMON
Zabell (MALAGA-GRANADA). ABRAHAM
LACALLE (Almería). JOSEPH
Pinar (Granada). SANTIAGO
Ydáñez (Jaén). JESUS \u200b\u200b
ZURITA (CEUTA-GRANADA). JOSE MARIA GALLARDO
(Sevilla).
MATIAS SANCHEZ (Sevilla). SUNDAY
ZORRILLA (Jaén).
RUBEN GUERRERO (Sevilla). PACO
Pomet (Granada).
LOOKING IN II (MASTER DRAWINGS)
NACHO SERVANT (JAEN-MADRID). Premio Nacional de Bellas Artes.
RAY SMITH (USA-MEXICO). JAVIER VELASCO
(CADIZ-VALENCIA). MIKI LEAL
(Sevilla).
MP & MP Rosado (SEVILLA-MADRID).
AARON LLOYD (Sevilla).
CRISTINA LAMA (SEVILLA)
RUTH MORAN (Badajoz-SEVILLA).
JUAN FRANCISCO CASAS (Granada).
CHICO LOPEZ (Jaén). IMAGINARY
ROOMS (VIDEO ART AND PHOTOGRAPHY CURRENT)
CRISTINA LUCAS (JAEN-MADRID). MARY
RODS (Sevilla). HECTOR
BERMEJO (LOGROÑO-GRANADA). FERNANDO
BAYONNE (Granada).
CARLOS AIRES (MALAGA-MADRID). MIGUEL ANGEL
TORNERO (GRANADA-MADRID).
MANOLO BAUTISTA (Sevilla). JUAN CARLOS
RIVER (Sevilla).
MARINA RV (Granada). MARISA
MANCILLA (Jaén-Granada).
Outing (COMING OUT )
(URBAN INTERVENTIONS)
JESUS \u200b\u200bPEDRAZA. (CORDOBA-MADRID). FRANCIS
NARANJO. (CANARIAS). ARTIST DEMO
. (MADRID).
